Back in 2013 the founder of this blog, Darren Rowse, tweeted a question asking Problogger followers to share the biggest challenge that they face as a blogger. I think the majority of us can guess what the most common challenge was. You guessed it! It was time, or more specifically: finding time to blog or having enough time to blog.
Snapchat has become one of the most used social media channels, with more than 100 million daily users and 10 billion videos shared per day. (more…) [...]
How to Think About Giving up Your Day Job for an Online Business
In today’s lesson I want to tell you a story – a story of advice I was given when I was starting out that I ignored – a story of regret and a story that I hope might move you to taking some action! (more…) [...]
Marketers thrive on data; without it, we’re glorified guessers. It’s easy to say that you think a certain strategy or campaign would be effective, but if the numbers aren’t there to back you up, your belief is meaningless. That’s why we’ve seen an explosion in the popularity of different marketing analytics platforms and dashboards designed to track and analyze different marketing metrics. We now have the technology to take more sophisticated measurements in more diverse areas, and we [...]
When was the last time you held a real, physical newspaper? Chances are much higher that you get your daily news fix from a smartphone, tablet, or laptop. This shift to digital media, accelerated by a decline in advertising revenue from print media, has flipped the newspaper business on its head. No one is untouched, not even a prestigious publication like The New York Times. (more…) [...]
In today’s lesson I want to talk about New Year’s Resolutions and Goals and want to suggest setting a goal that I think will help to set your blogging up for a great year of blogging. (more…) [...]